People who don’t read magazines often dismiss them as mindless gossip vehicles, confusing one sector of a very diverse market with the market as a whole. They’ve clearly never ventured to the deep end of the periodical pool – and that pool doesn’t get much deeper than Intelligent Life.
WHILE looking in the attic this week for my Black & Decker drill, I was delighted to discover a set of my old Goal magazines from the late Sixties. Bang went the next two hours as I wallowed in football nostalgia and marvelled at the transformation that such magazines have undergone since.
You don’t know how a bike ride will turn out until you’ve finished it – and the same is true of The Ride, created by the Diprose brothers, Philip and Andrew. There are no cover lines, and the contents list is a bare list of titles – all of them very brief – and “entry
FITNESS titles are battling each other for shelf space as never before. Alongside the new gender-specific running mags is Outdoor Fitness, now on its fifth issue. It focuses on running, cycling and swimming, though not necessarily triathlons, and is as breathlessly enthusiastic as all the competition. It could do well, because plenty of people out
Approaching football in a way that blends whimsy, intelligence, humour and style is nothing new – When Saturday Comes, Nick Hornby and others were doing it decades ago. But the very arty Spiel, sent in our regular lucky bag from Stack Magazines, is taking it to a new level. A detailed account of the sport’s
An excellent perk for anyone banking with Royal Bank of Scotland is the superb free magazine, Sense, which rivals any news-stand glossy in terms of photography and writing quality. It’s not exactly exclusive, though. Customers of NatWest, owned by RBS, get a great magazine, too. Also called Sense, it has the same cover picture and